Content Marketing

Content Marketing using AI

 

Are you tired of feeling invisible in the crowded marketplace? Do you want to establish your company as a top player in your industry? Look no further than Content Marketing using Artificial Intelligence (AI)!

Our course offers a comprehensive approach to content marketing that will confirm your company’s position in the marketplace. We start by exploring your targeted user profile for various social media platforms, finding the right fit between your offering and social media platforms, and using lead magnets in online marketing.

But that’s not all! We also delve deeper into identifying the 5+ categories for social media content, reviewing your strategic positioning in the marketplace, choosing the right social media platform, building a content marketing strategy, and creating a social media planner.

Discover how AI can streamline content creation, automating tedious tasks like keyword research and content optimization, freeing up your time and resources for more creative endeavors.

With our course, you’ll be equipped with the knowledge and skills to leverage the power of AI to enhance your content marketing strategy, stay ahead of the competition, and reach your audience more effectively than ever before.

Don’t miss out on this opportunity to take your company’s marketing strategy to the next level. Join us today and watch your brand soar above the competition!

Facilitated by Georges Hanna.  See his website at www.rethinkinghuman.com

Begins Tuesday, April 11th, 9:00 am – 1:00 pm, 10 consecutive weeks on Tuesday’s.  This will be an online workshop and a login code will be provided once participants are registered.

  • Open to Lebanese Chamber members and their employees at no cost.  Each course is valued at approx. $4,000 per person.

Content Marketing

Content Marketing for Business 

Now, almost two years into a global pandemic, competition for business online is heating up to a level never seen before.  To ensure success, businesses need to be ever more vigilant about their messaging to customers and clients.  Content Marketing for Business is a 10-week course that will walk you through what you need to know about creating and delivering content that will resonate with the people you wish to reach. Topics covered will include:

  • Defining your audience
  • Developing the effective strategic content
  • Creating better stories, images, audio/video
  • Building your Media Library
  • Choosing the best marketing channels
  • Understanding content delivery software
  • Multi-purposing your content across channels
  • Building engagement momentum
  • Creating loyalty relationships

Take your online marketing to a new level by learning tips and tools that will make your content soar.

Facilitated by Rob Gorham, Principal Consultant at Niche Workplace Education.  See my website, www.nichework.ca, for About Us section for credential on me and testimonials on main page  (titled: Experiences).

Begins Tuesday, October 4th, 1:00 – 5:00 pm, 10 consecutive weeks on Tuesday’s.  This will be an online workshop and a login code will be provided once participants are registered.

* Open to Lebanese Chamber Members and their employees at no cost.  Each course is valued at approx. $4,000 per person.  Not a member but would like to participate?  Join as a member here.

Social Media Marketing

Like any other form of marketing, social media for businesses can be a real challenge.  It’s hard to grow an audience, create great social content, and increase engagement.  This program will include the following topics: social media marketing- “goldrush” and effectiveness and trends, faceboook anatomy of the posts, imaging tools and power editor, instagram app, how to use twitter for business, hashtags and google trends, LinkedIn profile that helps your B2B strategies, social media analysis and tools, and much more.

Facilitated by Zoran Jokic, Partner and Founder of Training First Consulting.  To learn more about Zoran click here.

Begins Thursday, September 20th, 5-8:30 pm, 11 consecutive weeks on Thursdays, 40 hour course.

*Open to Lebanese Chamber or Commerce members and employees at no cost.  Each course is valued at approx. $4,000 per person.

Marketing Essentials Workshop

We are pleased to announce that we have partnered with the Centre for Entrepreneurship Education and Development (CEED) to offer workshops to our community so small businesses can be better prepared for today’s demanding business environment.

This particular workshop aims to help people market and brand their family business. We’ll cover the “do’s and don’ts” of marketing and you’ll learn how to apply marketing and branding to your business.

Register today as availability is limited.

Tickets are FREE.
Snacks and drinks are included.

When: Wednesday, September 30, 2015 at 6:30pm
Where: 7071 Bayers Road, Suite 225, Halifax Nova Scotia